The Single Most Important & Dangerous Tool for Real Estate Investors
No, it’s not mobile marketing, Twitter or any social media network for that matter. Believe it or not, your business phone number is this important!
It doesn’t matter how amazing your marketing plans or how much money you put into them if those leads aren’t capitalized on. We aren’t even talking about whether you are using a local, toll free, vanity or Skype in number. It’s how those calls are answered (or not) that makes all the difference.
Could you imagine a real estate investor dropping $5k on a direct mail campaign this month which generates hundreds of incoming calls from qualified and interested prospects, yet letting all of those calls simply go to voicemail? What a waste.
Of course negotiating over the phone or talking to dozens of prospects a day may not really be your thing. It may not even be the best use of your time. Even if it was, funneling all of these hot calls to your cell and being available 24hrs a day can quickly lead to burn out, not to mention causing havoc with your family life.
However, not answering these calls or even forcing prospects to jump through hoops in your frustrating phone system to speak to someone can drastically slice your conversion rates and kill your marketing ROI. Sure some huge corporations do it this way but how does it make you feel when you call them. Most people have hung up on someone because it is just too frustrating to get through. It shouldn’t be hard for people to give you their money, sell you their homes at amazing discounts or buys homes from you for double what you put it under contract for yesterday.
The top brands of the moment have realized this and use the fact that you can get right through to a real live person right away as an exclusive feature which sets them apart. You can bet there is lot of consumers out there who would be willing to pay more for a service if it was easier or they felt more valued. This is no different for real estate investing.
For less than the price of a cup of coffee at some chains you can hire a dedicated virtual assistant to answer your phones for an hour. Offering live help to every lead will clearly make a massive difference in home many you convert, how many referrals you receive and how large your spreads on each flip is. Utilizing outsourced staffing you could easily have live operators manning your phones 24/7; pre-qualifying leads and transferring the hottest ones to you live during your office hours.
Top Funding News
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"I want thank you for the excellent service I received from Best Transaction Funding.The quick response I received from your company from the beginning of the transaction and to the end was unbelievable. I also want to give a special compliment to you as well. You went to great lengths to keep me informed and gave my title company all the information they needed to complete a successful closing. I cannot express how thankful I am. Such service builds great working relationships. I will definitely recommend Best Transaction Funding to all my fellow investors. Thank You."
- Frank Olaitan, Real Estate Investor, MD
"I can't thank you and your company enough for providing funding for our latest project, and right at the last minute. You came through with funding in less than 24 hours and coordinated with the closing agent and attorneys like you had been involved with our project the entire way. I'll know exactly where to call for the funding we'll need for our next project."
- Dave Pricken, Real Estate Investor, NJ
"Thank you so much! I just had a talk with our Realtor on both properties and told him amazing things about your company!... Normally I rehab the houses and re resells them. I just don't have the patience for that work anymore. This [transactional funding] is such a better way for me and less stress."
- Steven Kupecz, Real Estate Investor, TN
"We want to thank you for the exceptional customer service you provided. No one comes close. We had contacted a competitor the same time we contacted your company. Your company responded with in a few minutes while the competitor has yet to respond weeks later even after multiple phone calls and emails. Thanks again for the unmatched customer service."
"We had looked into several transaction lenders for a couple properties we were trying to flip. Your company was the most responsive and had the best pricing. Even though we had logistics issues with the B/C lender, your company acted very professionally and handled our requests beyond our expectations."
"Thank you for your commitment to an excellent customer experience."
- Phoenix Properties, LLC, Ronald Destefani, Investor, PA
"I was studying on how transactional funding works and you guys had the best and most thorough explanations posted so I could fully understand the details in back to back closing. I'd already started setting everything up but your video confirmed that I'm on the right track."
- La'Donna Turnipseed-Scott, Investor, LA
"....a few months back, I happened upon a video, on your site, regarding the use of transactional funding with Hud properties; and I found myself replaying the video over and over because of the value that I saw in the message...it actually explained the process, step-by-step on how to submit a Hud deal by using transactional funding. Once I completed the video, my initial response was to take immediate action by duplicating what I had learned from the video into real time. So I did some research on properties in a market where I knew I had buyers; and put together a hud deal. I then located a realtor able and willing to submit my bid online and within a couple of days, to my surprise, received a call telling me that I had won – my very 1st Hud bid."
"To you I say, ”KUDOS to Best Transactional Funding and Thank you for providing the education and services to Real Estate Entrepreneurs like me. Please keep up the good work!'"
- T. A. Davis, Investor, NJ
"You each deserve high marks for your wonderfully quick response time to each of our questions and requests! You hit home runs with us! Your application system was easy to use. Our deal met your qualifications and every time Rob Kozak or any member of Mystic Properties, LLC phoned, we received a "real" person dialing back to speak with us.
Your patience and persistence were exceptional in dealing with our business interests. Thank you for such great customer service! We look forward to working with your staff, again, in the future. We like referring people to you, as us, our team would have missed-out on an excellent earning opportunity.
Your help negotiating with our title company made our back-to-back deal, finally happen. People noticed on settlement day how effectively and efficiently your part of the transaction was organized and executed. Again, thank you for truthfully being the "BEST" at what you do!"
- Diane McAdams, Mystic Properties, LLC, Real Estate Investor, Pennsylvania
"Boy, you guys are impressive! I can’t thank you enough for scrambling and getting my deal done at the last minute like that. You and your team were awesome!"
- Donna Bauer, The NoteBuyer Inc., Real Estate Investor, OH
"Thank you so much for working so diligently with me. Your services really are the "BEST". I look forward to working with you in the near future!"
- Ericka B., Real Estate Investor, CA
