4 Must Have Skills Investors Need For 2021

by blogger1
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on Nov 18 in BestTransactionFunding

 

These are the essential skills real estate investors must have, develop and lean on over the next year.


If you want to survive and thrive, here’s what to focus on mastering…


Maintaining Integrity, While Exuding Optimism

There is a huge need for optimism in the world out there today. Even more so in real estate and financial markets. Of course, in reality there is a lot for home buyers, owners and individuals and families to be concerned about and to consider. It is times like these when most novice real estate agents and investors keep denying there is any distress. They fill their email newsletters, social feeds and sales pitches with blind fluffy optimism and fear scaring off customers by telling them the truth about the changing market, foreclosures, and risks.


These things are obvious, even to outsiders. By glossing over them and trying to cover them up, you only lose your integrity, trust and respect. Not to mention a lot more sales.


Instead, be transparent about the good and bad, and make your case for why they should still take action with all the facts on the table.


Negotiating Skills

The market is changing in such diverse ways and the media is such a mess that there are many unrealistic sellers in the market. Many are far overvaluing their properties and far over-estimating the demand for them. Even many investors and wholesalers are falling into this trap. Don’t be fooled, there is a lot of persuasion of buyers to be done. Being too arrogant or out of touch with the real data will break you. Don’t waste leads. Learn to negotiate with them better.


Delivering Customer Delight

Standard ‘customer service’ or ‘satisfaction’ just isn’t going to cut it. You’ve got to wow your leads and customers. This should be the number one priority in your business, even above sales and dollars. If you delight potential customers, the rest will take care of itself.


Discipline

You must keep investing, but stick to your numbers. Don’t gamble and speculate. The market and world is changing so fast. Not even by the day, but by the hour. Don’t assume anything about the market. Invest by the numbers and lock in your exit before you enter a deal.

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